Which markets, audiences and search themes create meaningful attention?
Results for Treatment Providers
Proof lives beyond the lead.
Ads Up helps behavioral healthcare leaders connect marketing activity to qualified conversations, opportunities, transfers and admissions—so growth decisions are based on operating reality.
$100M+paid-media data analyzed
Since 2018specialist agency experience
Nationwidebehavioral health markets
Month to monthrelationships earned by value
THE SCORECARD
Measure the path that creates census.
Different programs need different economics, but the questions behind accountable growth are remarkably consistent.
Which calls, forms, chats and texts connect with a real person?
Which opportunities align with clinical need, location, timing and payment pathway?
Where do viable people move forward—or disappear—between assessment and arrival?
Which channels and operating processes create sustainable admission economics?
ANONYMIZED ENGAGEMENT PATTERNS
The problems we are built to solve.
These examples describe real categories of work without publishing confidential client identities or unsupported outcome claims.
PAID SEARCH ACCOUNTABILITY
From conversion totals to admission economics.
- Constraint
- Platform reports showed leads, but leadership could not see which campaigns created viable callers.
- Work
- Reorganized intent, landing paths and tracking; aligned call dispositions and downstream stages with campaign reporting.
- Decision unlocked
- Budget could be evaluated using qualified opportunity and admission progression instead of cost per form alone.
ADMISSIONS LEAKAGE
Finding value already hidden inside existing demand.
- Constraint
- Marketing was generating conversations, but response, documentation and follow-up varied across the team.
- Work
- Reviewed call handling, clarified stages and dispositions, and built feedback between admissions and marketing.
- Decision unlocked
- Leadership could distinguish a media-volume problem from a connection, qualification or progression problem.
MULTI-CHANNEL GROWTH
Deciding what each channel should contribute.
- Constraint
- Paid search, Meta, organic traffic and referral demand were reported separately with conflicting conversion definitions.
- Work
- Created a shared funnel, preserved source data and compared channels using downstream quality signals.
- Decision unlocked
- Investment could be allocated according to the role and quality of each channel, rather than expecting every source to behave identically.
WHY THE EXAMPLES ARE ANONYMIZED
Trust includes knowing what not to publish.
Behavioral healthcare marketing touches confidential operating, admissions and financial information. We do not publish a client name, testimonial or performance number without authorization and enough context to make the claim responsible. During a confidential consultation, we can discuss relevant engagement structures, the data required and what a defensible success measure would be for your program.
OPERATOR-LED PERSPECTIVE
Built by people who understand both sides of the funnel.
Ads Up combines channel expertise with direct experience across analytics, call-center operations and behavioral healthcare growth.
CO-FOUNDER
Lee Bushby
Works across strategy, analytics, admissions systems and the operating questions that determine whether marketing becomes sustainable growth.
CO-FOUNDER
Stephan Hosang
Brings a business and execution perspective to client strategy, growth systems and the long-term partnerships behind the work.
Bring us the numbers that do not make sense.
We will review the channel data, conversion path and admissions stages—and identify the questions your current reporting cannot answer.
CONFIDENTIAL GROWTH REVIEW
Find the constraint before increasing the budget.
Tell us what you are trying to improve. We will start with the market, operation, tracking and admissions reality.
305-539-7114